All breakouts
The Breakout Board · Week of Jul 16 – Jul 23, 2026
+8.2%#18 → #16
Botanist is Illinois's fastest-rising brand
Up to #16 from #18 — $266K in estimated Illinois sales this week, a +8.2% jump.
This week's movers
| # | Brand | Momentum | Est. sales |
|---|---|---|---|
| 16 | Botanist | +8.2%#18 → #16 | $266K |
| 25 | InHouse | NEW | $169K |
Momentum compares this week to last week using market-projected sales estimates from CannMenus menu and inventory data. Directional indicators, not audited revenue. Tiny-base swings are filtered out. Compared against the week of Jul 7 – Jul 14, 2026.