Gush Mints by Müv: Florida's Top-Five Flower for Under $30

Florida's top-selling eighths this week read like a highlight reel of MSO dessert genetics, and sitting at number five, moving roughly $604,133 a week and north of $2.3 million over the trailing period, is Gush Mints from Müv. What makes it stand out isn't the sales figure — plenty of jars in the state's top ten move more weight — it's the price tag attached to it. At a $28.31 statewide average, Gush Mints is undercutting almost everything else in Florida's top five by ten dollars or more an eighth, while still carrying a genetic pedigree that West Coast heads have chased for the better part of a decade.

Müv is Verano Holdings' Florida retail and product brand, the banner under which the multistate operator runs its flower, edibles, vapes, and concentrates across the state. Verano has been building out that footprint aggressively — the company opened its 86th Florida MÜV location in Bradfordville this July, part of a run that's pushed its nationwide dispensary count past 160. That kind of vertical scale is exactly how a strain with this kind of genetic resume ends up priced like a value pick instead of a specialty cut: Verano grows it, packages it, and moves it through its own stores, and the eighth price reflects that supply chain rather than the strain's reputation.

The reputation is real, though. Gush Mints was bred by Purple City Genetics out of Oakland, crossing Kush Mints onto a Gushers and F1 Durb hybrid — Kush Mints brings the Bubba Kush x Animal Cookies dense structure and cookie-gas funk, F1 Durb (a Cookies Fam line tracing back to Durban Poison) contributes a cerebral, energizing edge, and Gushers folds in the Gelato 41 x Triangle Kush tropical-candy sweetness. The result smokes like sweet mint and cookie dough on the inhale with a gassy, fuel-forward exhale, driven by a caryophyllene-limonene-linalool terpene stack that reads peppery and citrus-bright before settling into something floral and cooling.

Florida batches on Müv's own menus are currently testing between roughly 24% and 31% THC, comfortably inside the range Purple City Genetics itself flags as realistic for well-grown commercial flower. This is an indica-dominant hybrid built for a two-act high: an initial lift of cerebral euphoria that gives way, thirty to forty-five minutes in, to a heavy, full-body settle that regulars describe as a slow melt into the couch. It's earned real hardware along the way, taking first place in the indica flower category at Michigan's 2023 Hash Bash Cup and third for solventless hash at the 2022 Emerald Cup, plus a nomination for Leafly's 2025 Strain of the Year — legitimate cred for a cut now anchoring a Florida MSO's flower shelf.

You'll find Müv's Gush Mints stocked at a dozen dispensaries across the state, from Tampa and Brandon to Boynton Beach and Deerfield Beach, up through Ocala, Ormond Beach, and Titusville, and over to Fort Myers, Sarasota, and North Miami Beach. That's the Müv model working exactly as intended: real genetics, real pedigree, distributed at a scale that keeps the eighth under thirty dollars while five other brands in Florida's top ten are charging more for far less interesting weed.