Business
Cannabis stocks are up 103% this year — and it's all riding on one hearing
The MSOS ETF hit its 2026 high as investors position ahead of the DEA's rescheduling decision, with Trulieve's NYSE debut leading the way.
By The Crushed Desk · 2d ago · 5 min read
The AdvisorShares Pure US Cannabis ETF (MSOS) hit its highest level of 2026 this week, capping a run that has it up 103.7% on a one-year net-asset-value basis as of May 31 — well ahead of both the North American Marijuana Index (36.9%) and the S&P 500 (29.8%) over the same stretch. The fund gained another 28% in the last three months alone and now manages $1.13 billion in assets.
The rally is basically one trade: positioning ahead of the DEA's rescheduling hearing, which opened June 29 and could extend 280E tax relief — already granted to medical operators in April — to the rest of the industry, including adult-use companies. Trulieve is the fund's biggest bet at roughly 30% of assets, and its early-June debut on the NYSE under ticker TRLV is the single event most credited with kicking off the run.
The rest of the portfolio is priced for a favorable outcome too. Curaleaf, the world's largest cannabis company by revenue, is MSOS's second-largest holding at 26.3%; Green Thumb Industries sits at 18.2% with analysts pricing in 70% further upside, and smaller names like Verano and Jushi are carrying even bigger implied-upside numbers in the 180–200% range.
That's a lot of stock-price optimism stacked on a hearing that doesn't conclude until July 15 and has, so far, only called witnesses opposed to the reform. A favorable record moves this rally from "priced in" to "justified." An unfavorable one leaves a lot of retail money holding a position built on a headline that never landed — worth remembering before treating MSOS's chart as a preview of what's coming for the actual license holders.
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